In Lovely Memory Amway Crown Distributors Bernice Hansen
(1911-2012)
Bernice and her husband Fred Hansen began working with Rich DeVos
and Jay Van Andel in 1950 and became two of Amway’s very first distributors. As
one of the founders of the American Way Association (now the IBOAI), Fred,
together with Bernice, played a key role in shaping the Amway business for
millions of distributors.Fred and Bernice built their business in partnership
until Fred’s death in 1968, when Bernice took sole ownership. With admirable
courage, Bernice continued to develop the business on her own, achieving Double
Diamond in 1970, Triple Diamond in 1974 and Crown the following year.
Amway pioneer and visionary distributor Bernice Hansen passed
away on Thursday, Sept. 27 at the age of 101.“Bernice Hansen and her family
have been part of our team every step of the way, since the earliest days,”
said Doug DeVos and Steve Van Andel when they heard the news of Bernice’s
passing. “She was a remarkable bundle of energy and her lifetime
accomplishments are truly awe-inspiring. We are grateful for the partnership
we’ve had with her through the years and appreciate the many lives she touched.
Bernice will be missed by Amway distributors all over the world, employees here
in Ada and the DeVos and Van Andel families.”
In Lovely Memory Amway Crown Distributors
Bernice Hansen (1911-2012)
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